GDPR
Definition
The GDPR is the European regulation on personal data protection. For your website: cookie consent, transparent forms, a privacy policy and properly configured tools.As soon as your website uses an audience measurement tool, a contact form or third-party services, it processes personal data, and the GDPR applies. It is not reserved for big companies: a Belgian SME is subject to it like everyone else.
In practice, for a showcase site, that means: a consent banner that actually blocks non-essential cookies until the visitor accepts (not a decorative banner), a privacy policy describing the data collected and its use, forms that ask only for what is needed, and cleanly configured tools (anonymisation, retention periods).
Beyond the obligation, it is a signal of seriousness: a site that handles consent properly inspires trust, and sanctions and complaints also target small structures.
The technical implementation (banner, effective blocking, tool configuration) is part of our deliverables; the legal validation of the texts remains your counsel's domain. The two go together; no plugin replaces either.
Quick test: open your site in private browsing and refuse cookies. If your measurement tools load anyway (visible in the developer tools), your banner is decorative.